Five Innovation Accounting Indicators that are Telling you if your Middle Managers are Stifling Innovation
It is a well established fact that middle management plays a crucial role in driving innovation. But in the absence of clear indicators for innovation performance it is difficult to say if middle management is actually driving innovation or stifling it.
Our product launch has failed, our competitors opened in five new locations, and we’ve missed our targets. Where should we place the blame? Was it a bad launch by the marketing team? Bad luck that the competitor is moving fast? Bad numbers from market research? Or could it be the innovation strategy? We rarely measure […]